The secret is out: A strong recovery from the housing crisis means a burgeoning supply of realtors all trying to grab a piece of the market. What does that mean for real estate agents? You guessed it- more competition. Social media for realtors will play an increasing role in their market share opportunities. In the past
Online marketing is now dominating the world of real estate, which is hardly shocking considering the digital economy of attention that currently rules our marketplace. Far gone are the days when real estate agents would plaster their faces on sidewalk benches to gain leads, inevitably ending up with a swanky mustache drawn on by a
Selling a home can be scary. Whenever large amounts of money are switching hands and highly personal information is involved, a high-stress environment naturally forms for your clients in a real estate transaction. The more you can mitigate that stress as an agent, the more successful you will be selling a property. Having safety at
Why is it that so little is written or discussed regarding the escrow process? The typically 30-day process in which buyers, sellers, and vendors are working tirelessly to execute on purchase terms is more important than most realize. I often compare the escrow component of a Real Estate transaction to that of a point guard
What is Escrow? Escrow is an essential part of selling and buying a house. In escrow, an independent and neutral third-party handles and coordinates all of the funds, documents and instructions involved in the real estate transaction. The escrow agent (or escrow holder) makes sure that no funds are dispersed until all conditions of the
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